The Tiger Roar Asian Music Festival turned Halloween night in Seri Kembangan into one big celebration of courage.
From 5pm to midnight on 31 October 2026, Asian music icons and homegrown talent shared one stage at Mines International Exhibition & Convention Centre (MIECC) in front of a packed hall. The sound? Rock, R&B, M-pop and plenty of hip-hop.
Here are the moments that made the night.
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Tiger Roar Asian Music Festival Brings Roar With Courage to MIECC
The festival celebrates Tiger’s Roar With Courage campaign through music, culture and shared experiences. Every act on the line-up showed a different side of what courage can sound like.

Paul Wong Brings Beyond Nostalgia to the Stage
Headliner Paul Wong, guitarist and vocalist of legendary Hong Kong rock band Beyond, delivered a set of classic tracks that many Malaysian fans grew up with.
Judging by the love notes flashing across the big screens, plenty of fans had waited a long time for this one.


ØZI Switches Up the Mood With R&B
Taiwanese-American singer-songwriter and rapper ØZI, the night’s other headliner, switched up the mood with a smooth R&B set as glow sticks lit up the hall.

Malaysian Hip-Hop and M-Pop Acts Bring the Heat
The homegrown line-up proved the Tiger Roar Asian Music Festival was just as much a showcase of Malaysian talent.
S.A.C Opens the Night
Chinese hip-hop duo S.A.C got the crowd moving early with a high-energy opening set.

3P Debuts New Music
Singer-dancer trio 3P kept the energy high and used the festival stage to perform their new release.

Elva Suyan, ManHanD and Dato’ Maw
Rapper, singer and songwriter Elva Suyan owned the stage with an energetic set. Cantonese hip-hop group ManHanD marked their comeback, while independent hip-hop artist Dato’ Maw performed his hit songs.



Courage Stories Take Over the Big Screens
The music was only half the story. Attendees submitted their personal courage stories, which were broadcast live on the big screens.
Then came the Courageous Together moment, when the whole hall sang along as one.

Two brave attendees even went head-to-head in a dance battle, while the Cheers Cam caught festivalgoers raising a can to courage.


Tiger Remix, Courage Market and Festival Merch
Between sets, guests browsed the merchandise booth and the Tiger Remix experience zone. Tiger Remix Peach Oolong and Tiger Remix Yuzu Lime, the new Tiger flavoured lagers, are now available in Malaysia.
Hungry? The Courage Market brought together local food vendors whose entrepreneurial journeys embody that same spirit of courage. Many festivalgoers also suited up in the limited Tiger Roar Asian Music Festival t-shirt and bandana.

From Tiger Courage Beats to One Shared Stage
The festival followed Tiger Courage Beats, a digital experience where Malaysians shared a personal courage story and received an AI-generated Courage Song in return.
“Every courageous act starts with an individual, but it becomes more powerful when others recognise it,” said Julie Kuan, Marketing Manager of Tiger Beer Malaysia, ahead of the festival.
At MIECC, those individual stories finally found their stage. Missed the build-up? Read our Tiger Roar Asian Music Festival line-up preview, or check out the official festival announcement from Heineken Malaysia.
Tiger Beer and related activities are strictly for non-Muslims aged 21 and above. Please drink responsibly and do not drink and drive.