In a grand celebration of Mentholatum’s 135th anniversary, Rohto-Mentholatum (M) Sdn Bhd, in collaboration with Watsons Malaysia, contributed RM135,000 to 10 charity homes nationwide.
This generous donation is part of the company’s ongoing ‘Sending Love & Care’ Corporate Social Responsibility (CSR) campaign, expanding its mission to more vulnerable groups including children’s homes and elderly care centres.
Collaborative Efforts To Support Charity Homes
The donations were made possible through a partnership with Watsons Malaysia. Throughout October, the proceeds from the sales of Rohto-Mentholatum products at Watsons stores across the country were used to provide essential items for the 10 charity homes. These homes collectively care for approximately 1,000 residents, including from:
- Orphanages:
- Rumah Hope, Petaling Jaya.
- SHELTER, Petaling Jaya.
- Rumah KIDS, Subang Jaya.
- Pertubuhan Rumah Amal Cahaya Tengku Ampuan Rahimah (RACTAR), Subang Jaya.
- Rumah Aman, Sungai Buloh.
- Women’s Shelter:
- Rumah Kita, Kuala Lumpur.
- Elderly Care Home
- Pusat Jagaan Al-Fikrah Malaysia, Kajang.
- Welfare and Care Homes:
- Ti-Ratana Welfare Society, Petaling Jaya.
- Pusat Penjagaan Kanak-kanak Cacat Taman Megah (PPKKCTM), Petaling Jaya.
- Rumah Charis, Kuala Lumpur.
The General Manager of Rohto-Mentholatum (M) Sdn Bhd, Lim Mei Yuen stated,
We are immensely proud of our 135-year legacy of innovation in health and beauty, and we remain committed to pushing boundaries in both product development and community support. Like the nurse in our logo, who represents care and dedication, we strive to serve not only our consumers but also the community at large. This campaign reflects our unwavering commitment to health, wellness, and social responsibility.
Lim Mei Yuen, General Manager of Rohto-Mentholatum (M) Sdn Bhd
Beyond Donations: Sending Love And Care
This initiative was not only for sending donations and helping the underprivileged. The Rohto-Mentholatum employees all came together and visited these homes, engaging in heartwarming activities with the residents.
From delightful games to heart-to-heart conversations, the visits to the various charity homes were full of joy and lasting connections within the community. This initiative highlights how the campaign provided nothing short of love and support to those who need it the most, including the elderly, orphans, disabled individuals, and domestic violence survivors.
Lim also added,
Our time with the residents reminded us that while monetary support is critical, personal connection and care are just as vital. We hope that through this initiative, we were able to bring smiles and create a meaningful impact in their lives.
Lim Mei Yuen, General Manager of Rohto-Mentholatum (M) Sdn Bhd
As Rohto-Mentholatum continues to evolve, Rohto-Mentholatum is dedicated to supporting the well-being of not only its customers but also our people. Having a long-standing tradition of creating effective health and self-care solutions, the company doesn’t just stop at products. Its ongoing corporate social responsibility (CSR) initiatives, including the ‘Sending Love & Care’ campaign, demonstrate its sincere support for society in creating a better, healthier, and happier world.
For more information on its anniversary celebrations and family of brands, please visit: http://www.mentholatum.com.my/
Leave a comment