Current date 2026-10-15
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adidas Hyperrelay Unites 80 Runners in an Epic 500m Relay Race

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Runner carrying a relay baton in adidas Hyperboost Edge shoes at adidas Hyperrelay
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adidas Hyperrelay brought Malaysia’s running community underground on 12 October 2026 for a fast-paced night of speed, teamwork and Hyperboost. Organised by adidas Malaysia at LahLahLand, MIECC, the 500-metre team relay gathered 16 teams, 80 runners and 11 running clubs, joined by spectators from the wider running and sneaker community.

The event is the latest chapter in the brand’s year-long Hyperboost journey. It also marked adidas’ first running activation at LahLahLand.

What Is adidas Hyperrelay?

Built around the spirit of RUN HYPER, adidas Hyperrelay put teams head-to-head in a high-energy 500-metre relay. Each team fielded five runners, with every member taking on one lap. That meant every handover, every stride and every split second counted.

Hosted in collaboration with LariLAH, the format took running away from the usual road race and into a lit-up underground arena. Runners pushed the pace, worked as a team and experienced running in a whole new way.

Runners racing in the adidas Hyperrelay 500-metre team relay at LahLahLand, MIECC

Hyperboost Edge Takes Centre Stage

At the heart of the night was the adidas Hyperboost Edge, winner of the 2026 Runner’s World Shoe Award after being tested against more than 100 models. The shoe is designed for a lightweight and responsive ride, and combines three key elements:

  • Hyperboost Pro foam
  • PRIMEWEAVE upper
  • LIGHTTRAXION outsole

Together, they deliver cushioning, energy return and responsiveness across every run. Runners could try the shoe at dedicated trial and display areas, while the four semifinalist teams received adidas running shoes ahead of the final stages, bringing performance straight into the heart of the competition.

adidas Hybrid Squad runners holding adidas Hyperboost Edge running shoes at Hyperrelay

Upbound Crowned adidas Hyperrelay Champions

After a series of intense heats, Upbound emerged as the overall champion of adidas Hyperrelay. adidas Hybrid Squad took second place, while Brand New Waves Team 2 finished third.

The top four teams were also recognised during the prize-giving session, celebrating the runners who pushed their pace and carried their teams through every stage of the competition.

adidas Hyperrelay runners from Upbound, adidas Hybrid Squad and Weekends Athletics celebrating with medals at LahLahLand
adidas Hybrid Squad runners high-fiving under the Hyperrelay LED banner

More Than a Race for the Running Community

Beyond the track, adidas Hyperrelay turned LahLahLand into a hangout for runners and sneakerheads alike. Music, refreshments, photo opportunities and an after-party kept the energy going after the final race, with DJ JHIN taking over the decks following the semifinal rounds.

The night blended the performance-driven world of running with the venue’s sneaker and youth culture. From runners on the track to supporters in the crowd, everyone shared a space to run, connect and celebrate the culture surrounding the sport.

adidas Runners Kuala Lumpur team posing at adidas Hyperrelay

Looking for more running news? Read about how adidas partners SCORE Marathon Malaysia 2026 and how KLSCM 2026 drew a record 43,800 runners.

Why adidas Hyperrelay Matters

Through adidas Hyperrelay, adidas Malaysia continues to create platforms that bring people together through sport. It connects performance with the energy, community and culture that keep running moving forward.

Follow @adidasMY on Instagram for the latest updates and announcements.

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Written by
Asia Insider

A journalist who shares facts, stories, and insights about marketing in Asia.

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