Inside Scoop has introduced a special “Rasa-Rasa Malaysia” ice cream collection, bringing together flavours inspired by different Malaysian states. This limited-time launch celebrates the country’s rich food culture in a fun and creative way.
The collection is part of the Visit Malaysia 2026 campaign, inviting people to explore local tastes through a unique dessert experience.
A Taste of Malaysia in Every Scoop
The “Rasa-Rasa Malaysia” collection features six new flavours, each inspired by ingredients and traditions from across the country. From Johor’s bold coffee to Melaka’s famous dodol and Sarawak’s palm sugar, each flavour reflects a different part of Malaysia.
This approach turns a simple ice cream treat into a journey across states, allowing people to experience local flavours in a new way.
Six Flavours Inspired by Local Identity
The collection includes a mix of rich and refreshing options. Coffee lovers can enjoy the Affogato flavour inspired by Johor’s Liberica beans, while chocolate fans can try the Dark Chocolate Banana from Kelantan.
Other highlights include Dodol Musang King from Melaka, Gula Apong Tiramisu from Sarawak, a nostalgic Chocomalt Kaw Dinosaur inspired by Kuala Lumpur, and a refreshing Strawberry Lemonade from Pahang.
More Than Just Ice Cream
To make the experience more engaging, each ice cream comes with a special cup sleeve featuring designs inspired by different states.
Customers can also purchase a Rasa-Rasa Pack, which is perfect for sharing with family and friends.
A Fun Way to Explore Malaysia
Inside Scoop is also introducing an Ice Cream Passport as part of the campaign. With every Rasa-Rasa Pack purchase, customers can collect stamps from different outlets, turning each visit into a small adventure.
This adds a fun and interactive way for people to explore both the flavours and different locations.
Why It Matters
This initiative shows how local brands can celebrate culture and tourism in creative ways. By turning familiar flavours into something new, it helps people reconnect with Malaysia’s diverse food heritage.
It also supports the idea of exploring local destinations, even through simple everyday experiences.
Try It Before It Ends
The “Rasa-Rasa Malaysia” collection will be available at all Inside Scoop outlets nationwide from 6 April to 11 May 2026.
For more details and updates, follow Inside Scoop on Instagram and Facebook at @myinsidescoop or on TikTok at @insidescoopmy.
