Electrolux Unveils the New UltimateCare™ Laundry Series Specially Designed for Hijabs & Batik

2025-03-17

Looking for a washing machine that truly cares for your hijabs and batik? Electrolux has answered the call! Introducing the new UltimateCare™ Laundry Series, engineered with gentle wash technology to protect delicate fabrics while keeping colors vibrant.

And just in time for Hari Raya, Electrolux is teaming up with Tudungruffle, a fashion-forward hijab brand, to celebrate style, culture, and fabric care in one exclusive collaboration.

The First Laundry Series in Malaysia Designed for Hijabs & Batik

Washing hijabs, batik, and delicate fabrics can be tricky, harsh wash cycles often lead to fading, stretching, or fabric damage. That’s why Electrolux’s UltimateCare™ Series is a game-changer. The General Manager of Electrolux Malaysia stated that:

“Hijabs and batik are more than just clothing; they are a reflection of culture and personal style. We designed the new UltimateCare™ range to ensure these garments stay fresh, vibrant, and long-lasting while making laundry effortless and sustainable.”

Vincent Lee, General Manager of Electrolux Malaysia

UltimateCare™ Features You Will Love

Hijab & Batik Care: Specially designed wash programs protect delicate fabrics, preserving color vibrancy and softness
Full-Load Wash in 45 Minutes: Wash an entire 8-9kg load at 30°C in just 45 minutes, saving time & energy
Hygienic Care & Sanitization: Soft vapor wash at 40°C and steam at 60°C+ eliminate 99.99% of bacteria and viruses (verified by Swissatest)
Eco-Friendly & Energy Efficient: Uses less water & electricity, reducing environmental impact while keeping clothes fresh & clean

Perfect for everyday wear & delicate garments!

Exclusive Raya Collaboration: Electrolux X Tudungruffle

To celebrate the launch, Electrolux partners with Tudungruffle, a brand known for its stylish, high-quality hijabs.

Limited-Time Raya Offer!
Get an exclusive Tudungruffle hijab & accessories set (worth RM199)
Available with every purchase of the Electrolux UltimateCare™ S300 8-9kg (while stocks last!)