Castrol, a renowned name in automotive lubricants, is proud to announce the winner of its Menang Bersama Castrol contest and to unveil its latest campaign, “Castrol Rentak Sintetik.” This initiative underscores Castrol’s commitment to pioneering Full Synthetic Technology.
“Castrol Rentak Sintetik” Campaign To Empower Young Drivers With Full Synthetic Technology
In a bid to resonate with the younger generation of Malaysian drivers, Castrol is geared towards showcasing the superior performance and protection offered by Castrol’s full-synthetic engine oils like Castrol EDGE and Castrol MAGNATEC, the campaign aims to educate and empower young drivers to make informed choices for their vehicle’s maintenance.
Introducing The Castrol Rentak Sintetik E-Wallet Campaign
To further engage with consumers, Castrol aims to deepen consumer involvement through the introduction of the Castrol Rentak Sintetik E-Wallet campaign, scheduled to run from March 1 to April 30, 2024. This initiative underscores Castrol’s unwavering commitment to fostering stronger connections with its customers.
As part of this campaign, customers purchasing Castrol EDGE 4L stand to enjoy attractive rewards, such as receiving RM25 cashback in Touch ‘n Go eWallet credits per bottle, with a maximum cumulative cashback of RM50 throughout the entirety of the campaign period.
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Recognizing Loyalty & Rewarding Excellence
In continuation of the promotional event conducted between November 2023 and February 2024, Jireh Tay Yi Le emerges as the fortunate recipient of a gleaming new Honda HRV, serving as a vivid testament to Castrol’s unwavering dedication to acknowledging and appreciating its steadfast clientele.
This recent gesture underscores Castrol’s ongoing endeavor to not only provide exceptional products and services but also to actively celebrate and reward the loyalty exhibited by its valued customers. Such initiatives are a cornerstone of Castrol’s ethos, emphasizing the importance of fostering enduring relationships with its customer base while consistently striving for excellence in all endeavors.
The Marketing Director of Castrol Malaysia & Singapore, Keow Mei-Shan expressed excitement about the campaign, stating:
We are thrilled to celebrate Jireh Tay Yi Le and ignite the ‘Castrol Rentak Sintetik’ campaign. This campaign embodies our dedication to Full Synthetic Technology Leadership while fostering deeper connections with younger Malaysian drivers. We’re excited to offer them rewards and showcase the superior performance of our full-synthetic range, empowering them to unleash the true potential of their rides.
Keow Mei-Shan, Marketing Director of Castrol Malaysia & Singapore
For more information and updates on the campaign, kindly visit Castrol’s official website.
