Malaysia’s newest landmark now comes with a place to test-drive the latest phones, TVs and gaming gear. CelcomDigi Store Life at 118 Mall opened on 6 November 2026 inside Menara Merdeka Maybank, the world’s second tallest skyscraper formerly known as Merdeka 118.
It is the third flagship under CelcomDigi’s Life retail concept, after The Gardens Mall and Sunway Pyramid. To mark the opening, the telco is also kicking off Play Deals, its annual year-end campaign, with offers on Postpaid plans, devices, entertainment and gaming from 11 November 2026 to 15 February 2027.
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What to Expect at CelcomDigi Store Life, 118 Mall
The store is designed for customers of all ages and every level of tech know-how. Rather than simply selling phones and plans, it brings the latest devices, trusted services and curated digital lifestyle solutions together, so visitors can see firsthand how technology fits into their everyday lives.
More than 30 partners across devices, content and connected technologies make up the ecosystem inside. Like the other Life stores, the new CelcomDigi Store Life is anchored by two global household brands, Samsung and Disney, letting customers explore the newest innovations alongside CelcomDigi’s mobile and convergence plans.

Why CelcomDigi Store Life Puts Guidance First
CelcomDigi Chief Sales and Retail Officer Cheng Weng Hong said customers today want more than products and services when they walk into a store.
“As customers’ digital lifestyles continue to evolve, so do their expectations of how they engage with brands and technology. They increasingly value guidance and insights that help them make informed choices,” he said.
That, he explained, is why the company keeps investing in CelcomDigi Store Life and a growing partner ecosystem spanning connectivity, devices, content and digital experiences under one roof, with the goal of becoming a trusted destination for all things digital.
Cheng added that while digital channels remain central, physical retail plays an equally important role by offering personalised support and trusted advice that help bring technology to life.
The opening adds to more than 10,000 retail touchpoints, including over 63 CelcomDigi branded stores, more than 300 partner-operated CelcomDigi Express stores and thousands of trade channels. With its online store and apps, CelcomDigi runs one of Malaysia’s largest retail networks for digital products and services.
11 Exciting Play Deals to Look Out For
Launched alongside the CelcomDigi Store Life opening, Play Deals celebrates the many ways Malaysians pursue their passions, from new phones and favourite shows to travel and gaming.
Postpaid Plans, Devices and Home Appliances
- Up to three months of free CelcomDigi Postpaid monthly plan fees with Samsung, HONOR and Google mobile devices, Samsung 65” TVs and other eligible products on Easy360 device instalment plans.
- An extra RM300 trade-in bonus when the trade-in value is credited to a CelcomDigi Postpaid bill.
- 50% off PhoneCARE Swap & Replace for three months.
- Three months of 0% profit rate with PayFlex by Boost on eligible device upfront payments and device fees.
- Contract-free Samsung, HONOR and Google devices at up to RM200 below RRP, each with 12 months of free PhoneCARE Swap.
Grand Theft Auto VI Offers for Gamers
- A free GTA VI Standard Edition with a PlayStation 5 Disc Console (Slim) and a CelcomDigi One plan, from 19 November 2026.
- GTA VI Standard Edition pre-orders at RM299 (RRP: RM339).
- An exclusive PlayStation 5 Disc Console (Slim) and GTA VI bundle for RM2,999, from 19 November 2026.
Savings on Selected Add-Ons
- 50% off the StreamMORE Asian & Sports Bundle (iQIYI, sooka and Viu) for three months, from RM19.90 a month.
- 50% off selected Monthly Roaming Passes, with high-speed roaming from RM20 a month.
- 50% off PhoneFIX for three months, with repair coverage from RM1.50 a month.
Planning an Umrah trip? CelcomDigi also recently introduced a dedicated Umrah Roaming Pass. The new CelcomDigi Store Life also follows CelcomDigi Customer Day 2026, when some 2,600 staff went turun padang to thank customers.
Full details of Play Deals will be available at cdlink.net/playdeals from 11 November 2026.
Terms and conditions apply. Consumers are encouraged to follow the game’s official age rating and content advisories when engaging with Grand Theft Auto VI content.
About CelcomDigi
CelcomDigi is Malaysia’s largest mobile network operator, with more than 20.3 million users on its network. It pairs the country’s widest network footprint with over 3,800 industry experts serving customers’ growing digital needs. Learn more at celcomdigi.com.