Current date 2026-10-26
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CUCKOOTOPIA: Nearly 15,000 Fans Celebrate CUCKOO Malaysia’s Spectacular 12th Anniversary

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CUCKOOTOPIA 12th anniversary cake-cutting ceremony with CUCKOO Malaysia management and brand ambassadors at Stadium Merdeka
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Stadium Merdeka shook with excitement as close to 15,000 concert-goers filled the historic venue for CUCKOOTOPIA – 12th Anniversary Appreciation Concert, Powered by AMT 2026, on 25 October 2026.

Leading Healthy Home Creator CUCKOO International (MAL) Berhad (CUCKOO Malaysia) marked its 12th anniversary with CUCKOO Global Brand Ambassador Lee Junho, Brand Ambassadors Dato’ Sri Siti Nurhaliza and Phei Yong, and CUCKOO CSR Friend 菲道尔 Firdhaus. The night also featured four Anugerah Melodi Terhangat (AMT) 2026 award presentations and the CUCKOO Excellence Awards.

Fans gather at partner booths outside Stadium Merdeka before CUCKOOTOPIA
Photo: Fans gathering at the partner booths outside Stadium Merdeka ahead of CUCKOOTOPIA.

CUCKOOTOPIA Celebrates 12 Years of Growing Healthier Together

In his keynote address, Hoe Kian Choon (KC Hoe), Non-Independent Executive Director and Chief Executive Officer of CUCKOO Malaysia, looked back on the company’s journey.

“Twelve years ago, we planted a seed with a simple dream to help Malaysians live healthier and happier. To our customers, thank you for welcoming us into your homes and growing #SAMASAMAHealthier with us,” he said. “As we look ahead, we want to reach more homes and open more opportunities for people to grow with us.”

CUCKOO Malaysia CEO Hoe Kian Choon delivering his keynote at CUCKOOTOPIA
Photo: Hoe Kian Choon (KC Hoe), Non-Independent Executive Director and CEO of CUCKOO Malaysia, delivering his keynote at Stadium Merdeka.

That ambition is reflected in CUCKOO Malaysia’s Associate Sales Partner (ASP) Structure, launched on 1 October 2026. By opening its platform to more independent businesses, the company is strengthening its omni-channel network to reach more Malaysian homes.

Big Voices Light Up the CUCKOOTOPIA Stage

Fans gathered long before the gates opened. Inside, 50 dancers celebrated Malaysia’s cultural diversity in a colourful pre-concert show, reflecting CUCKOO Malaysia’s role as an official strategic partner for Visit Malaysia 2026 (VM2026). Host Fiza Frizzy welcomed the crowd, followed by Emily Chua, Umairah, ODDA and Janice Yoong.

The main concert then exploded into life with MIMIFLY’s Angkat and 3P’s concert remix of 鑫 XIN, as Kamal Adli and Owen Yap joined Fiza Frizzy on hosting duties.

Performers on stage at CUCKOOTOPIA in Stadium Merdeka
Photo: A diverse lineup of performers kept Stadium Merdeka rocking throughout the night. Photo: 3P

Rock queen ELLA’s Standing in the Eyes of the World and Faizal Tahir’s Gemuruh had the stadium singing along, while Hujan, Jeryl Lee and Jaclyn Victor delivered powerhouse sets. Taiwanese guest artiste Trevor Kuo added Mandopop flair, with 8TV’s Youthopia talents and ALPHA bringing fresh energy.

A singer performs at the CUCKOOTOPIA 12th Anniversary Appreciation Concert
Photo: Familiar anthems and fresh voices reflected CUCKOO Malaysia’s commitment to Malaysians from every background. Rock queen ELLA’s on Standing in the Eyes of the World 

Siti Nurhaliza, Firdhaus and Phei Yong Share the Spotlight

菲道尔 Firdhaus performed his latest song, 拳王阿里 (ALI), before joining Biduanita Negara Dato’ Sri Siti Nurhaliza for Be Like Water 像水一样, CUCKOO Malaysia’s CSR theme song. After her solo set, Jaclyn Victor and Phei Yong joined Siti Nurhaliza for SAMA-SAMA, the company’s theme song.

CUCKOO CSR Friend Firdhaus performing at CUCKOOTOPIA
Photo: CUCKOO CSR Friend 菲道尔 Firdhaus performing on the CUCKOOTOPIA stage.

Phei Yong kept spirits high with spot-on Kelantanese Malay banter and a lighthearted attempt at Siti Nurhaliza’s Bukan Cinta Biasa.

Lee Junho Sends Fans Into a Frenzy

A deafening wave of screams greeted Lee Junho as he stepped out in a dashing maroon suit with a batik handkerchief, a nod to the evening’s “Floral Batik” dress code. He charmed the crowd through a lively sharing session and fan-cam moments, matching heart shapes with fans on the big screen.

Lee Junho on stage at CUCKOOTOPIA, CUCKOO Malaysia 12th anniversary concert
Photo: CUCKOO Global Brand Ambassador Lee Junho charming fans at CUCKOOTOPIA.

The concert ended with a birthday cake-cutting ceremony, followed by fireworks blooming above Stadium Merdeka.

AMT 2026 and CUCKOO Excellence Awards Winners

While the main AMT 2026 ceremony took place on 18 October, CUCKOOTOPIA revealed the winners of the final four celebrity categories:

  • Keluarga Selebriti Terhangat: Keluarga Ain Edruce & Amirul
  • Selebriti Fit Terhangat: Alif Satar
  • Selebriti Chemistry Terhangat: Hael Husaini & Dayang Nurfaizah
  • Selebriti Mandarin Terhangat: Dior Tan

CUCKOO Malaysia also honoured its own everyday stars through the CUCKOO Excellence Awards:

  • CUCKOO+ Service Excellence Award: Chong Set Ling
  • CUCKOO+ Technical Excellence Award: Mohd Irman bin Mohd Sabirin
  • CUCKOO+ Home Care Excellence Award: Mohd Hanafi bin Peli
  • CUCKOO Collection Excellence Award: Zaza Maihazra bte Zaman
  • CUCKOO Workplace Support Excellence Award: Azril Effi Bin Mohd Rafie, Leong Pui Wai (Theresa), Ng Jing Xuan (Jone) and Norfauziana Binti Ismail

“Behind every achievement, there are the people who made it possible… Thank you for everything,” said KC Hoe.

CUCKOOTOPIA was supported by TV3 and 8TV (Official Media Partners), Montigo, STEP8IGHT, TikTok Shop, GATETIC and GOOJODOQ, in support of VM2026. Learn more about CUCKOO Malaysia.

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Asia Insider

A journalist who shares facts, stories, and insights about marketing in Asia.

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