Sushi King Rolls Out Nationwide Yakiniku Experience

2026-06-10

Sushi King to open first ever Yakiniku experience across all outlets in Malaysia. The restaurant chain is expanding beyond its signature kaiten sushi concept.

This new concept is a huge milestone for Sushi King. Sushi King diners will experience the latest way to enjoy Japanese cuisine. With interactive tabletop grilling, friends and families will gather together over a shared meal.

The nationwide launch comes as Sushi King continues to evolve with changing dining preferences, and making quality Japanese food more accessible and affordable.

New Style Of Japanese Cuisine Enjoyment

The yakiniku menu offers a selection of grilling options for casual diners and meat fans alike.

Customers can choose from Beef Kalbi, Lamb Shoulder and Salmon sets starting from RM22.90. For a more premium option, Sushi King will also be introducing Wagyu, Angus Striploin, Unagi and Tiger Prawn grill sets from RM35.90.

Each set comes complete with a dining experience that includes Japanese rice, wakame soup, fresh vegetables, pickles and signature sauces.

Created for Sharing and Gatherings

Unlike the conventional dining experience, yakiniku involves diners grilling their own food at the table, creating a more interactive and social experience.

Whether it’s a family gathering, a catch-up with friends or an after-work dinner, Sushi King wants the new menu to give more chances for people to connect over food.

The launch is a nod to its long-standing mission of bringing people together through fun, memorable dining experiences, the brand says.

31 Years of Growth and More to Come

For more than three decades, Sushi King has been a household name in Malaysia and remains one of the country’s largest Japanese restaurant chains that is halal-certified.

Besides the new yakiniku menu, customers can still enjoy popular favourites such as sushi, sashimi, ramen, donburi, bento meals and Japanese curry.

The company has also revamped the interiors of its outlets across the country with a more contemporary look to provide a more comfortable space for the families and groups of diners.