The sound of coffee being stirred has always meant more than caffeine in Malaysia. It signals stories being shared, friendships deepening, and moments slowing down, and now, that ritual comes with zero sugar and full flavour. With the launch of its latest 2-in-1 Instant White Coffee, ZUS Ngupi is redefining what everyday coffee can taste and feel like for Malaysians.
ZUS Ngupi Makes Making Everyday Coffee Easier
Launched during the KONGSI ZUS COFFEE Concourse Event at Sunway Pyramid, the new ZUS Ngupi zero sugar variant arrives at a meaningful moment, bridging Chinese New Year and Ramadan, two seasons rooted in togetherness. The event celebrates mengupi, a distinctly Malaysian habit of gathering over coffee, now made more inclusive through a healthier, no-sugar option.
True to ZUS COFFEE’s mission, the product blends premium quality with accessibility, proving that good coffee does not have to come at the expense of health or affordability.
Zero Sugar, Still Kaw
The newest ZUS Ngupi 2-in-1 Instant White Coffee removes sugar but keeps the bold, creamy taste Malaysians love. Crafted with ZUS COFFEE’s proprietary TRIBLENDLOC™ technology and locally sourced Liberica beans, it delivers a flavour profile that stays faithful to kopitiam roots, rich, aromatic, and unmistakably local.
No More Trips To Café Counters
Since opening its first café in Kuala Lumpur in 2019, ZUS COFFEE has grown beyond brick-and-mortar spaces. Its move into FMCG in 2024 brought ZUS Ngupi into homes nationwide, now available across 23,000 distribution points. Whether brewed fresh or stirred instantly, the brand ensures Malaysians can enjoy their coffee anytime, anywhere.
Brewing Unity One Cup At A Time
The five-day KONGSI ZUS COFFEE Concourse Event invites visitors to experience all four ZUS Ngupi flavours, Klasik, Kopi Tarik, White Coffee, and Kopi Coklat, alongside exclusive merchandise and special deals. More than a product launch, it is a celebration of unity, warmth, and shared moments over coffee.
As Malaysia continues to evolve, ZUS Ngupi stands as a reminder that some things never change: good coffee, good company, and the joy of coming together, now with zero sugar and plenty of soul.
