
As the cost of living continues to rise, peace of mind often comes at a price many find difficult to afford. But Liberty General Insurance Berhad (Liberty) is taking bold steps to change that narrative. In collaboration with the Ministry of Domestic Trade and Cost of Living (KPDN), Liberty has launched the RAHMAH Insurance Plan, which is a new initiative designed to make insurance more accessible, affordable, and relevant for all Malaysians.
Making Protection Possible For Every Malaysian
The plan, approved under the purview of Yang Berhormat Datuk Armizan Bin Mohd Ali, Minister of Domestic Trade and Cost of Living, reflects Liberty’s ongoing partnership with the government to support the national RAHMAH initiative, which aims to make essential goods and services more affordable, especially for the B40 group and those in the lower-income segment.
A Better Way To Stay Protected


At its core, the RAHMAH Insurance Plan is a two-in-one protection package that covers both vehicles and individuals. It includes two key components:
auto365 Comprehensive Lite | A streamlined motor insurance plan that provides all the essential protection a vehicle owner needs. It covers: – Loss or damage to the vehicle due to accidents, fire, or theft – Liability to third parties for bodily injury, death, or property damage – Accident towing assistance of up to RM200 For those seeking additional coverage, customers can also customise their plan with standard add-ons such as Personal Accident, All Drivers, and Breakdown Towing Assistance. |
Right Cover Personal Accident | An affordable plan that offers 24-hour worldwide personal accident protection from as low as RM13 per year. It covers: – Accidental death – Permanent disablement – Bereavement allowance |
These combined benefits ensure that both drivers and individuals have essential protection without the financial strain often associated with traditional insurance plans.
Empowering Communities Through Accessibility
Beyond just offering affordable protection, the RAHMAH Insurance Plan is a step toward financial inclusivity. Liberty recognises that a large segment of Malaysians, especially gig workers, small business owners, and low-income families, remain uninsured or underinsured.
Puneet Pasricha (Pasha), Chief Executive Officer of Liberty General Insurance Berhad, said:
“We understand that for many Malaysians, even a minor accident or an unforeseen expense can be a major setback, with significant impact on their livelihood,”.
“Through the RAHMAH Insurance Plan, we offer basic, yet vital, protection for both their vehicles and themselves at an affordable rate. We hope the initiative can uplift individuals and families with the dignity and peace of mind that insurance should bring.”
In much simpler terms, Liberty aims to help Malaysians gain a stronger sense of financial security, one affordable premium at a time.
Part Of Liberty’s Long-Term Commitment
The launch of the RAHMAH Insurance Plan reflects Liberty’s long-term vision of making insurance not just a privilege, but a necessity accessible to all. Through this initiative, Liberty is not only providing coverage but also raising awareness and educating the public on the importance of protection.
The RAHMAH Insurance Plan is available through Liberty’s online platform, authorised agents, POS Malaysia outlets, and branch offices nationwide, ensuring that Malaysians across all regions can easily access this new protection plan.
To learn more about the Liberty RAHMAH Insurance Plan, visit libertyinsurance and take the first step toward affordable, reliable protection for yourself and your loved ones.