As Golden Week approaches, excitement is in the air!
According to digital platform Agoda, searches for international travel among Chinese tourists have skyrocketed by an impressive 137% for the upcoming holiday from October 1 to 7, 2024. This surge highlights a growing eagerness among Chinese travelers to explore new destinations, and Malaysia has emerged as a standout choice this year.
Malaysia Joins The Ranks
In the race for top travel spots, Malaysia has secured its position among the top five most searched countries by Chinese tourists, joining popular destinations like Japan, Thailand, South Korea, and Indonesia. This is a testament to Malaysia’s allure as a vacation paradise, offering a unique blend of culture, cuisine, and breathtaking landscapes.
Understanding Golden Week
Image via CGTN
Golden Week is a much-anticipated holiday in China, celebrated twice a year—during Chinese New Year and around China National Day. This one-week break is a prime opportunity for families to travel and spend quality time together, making it the ideal time to explore vibrant destinations like Malaysia.
Insights From Agoda
Andrew Smith, Senior Vice President at Agoda, shared insights into this trend. He stated,
The increase in searches for international tourism on Golden Week reflects a rising confidence among Chinese citizens to venture abroad. We are excited to see destinations close to China’s east coast such as Seoul and Osaka, as well as popular holiday spots Bangkok and Bali further south attracting Chinese tourists.
Senior Vice President at Agoda, Andrew Smith
Smith also emphasized the appeal of Malaysia, noting,
Malaysia’s growing popularity as a holiday destination for Chinese tourists is evident in the duration of the holiday. With its unique network of hotels in Asia, Agoda is committed to help tourists to enjoy holidays all across Asia with cheaper prices and incredible deals.
Senior Vice President at Agoda, Andrew Smith
Explore the World With Agoda
Agoda is committed to enriching the travel experience, offering over 4.5 million vacation and holiday destinations worldwide. With more than 130,000 flight routes and 300,000 holiday activities, travelers can easily find everything they need for an unforgettable trip—all in one place.
Plan Your Golden Week Getaway
Are you ready to dive into the adventures Malaysia has to offer this Golden Week? For more information on holiday destinations and exclusive deals, be sure to visit Agoda’s official website or download the app from the Google Play Store or Apple App Store. Your dream holiday awaits!
Featured Image Credit: The Malaysian Reserve
