Taobao Malaysia has kicked off its biggest 618 Mid-Year Sale, and this year comes with a major upgrade. For the first time, users can enjoy the platform in Bahasa Malaysia, alongside English and Chinese. This tri-lingual interface makes online shopping more inclusive and accessible than ever.
The announcement reflects Taobao’s ongoing commitment to localising its platform for Malaysians. With these updates, shopping becomes easier, friendlier, and more personal especially for first-time users or those more comfortable browsing in Bahasa Melayu.
New Features Designed for Local Shoppers
Beyond language, Taobao has also rolled out several features to boost convenience and satisfaction. The Image Search tool allows shoppers to simply snap or upload a picture to instantly find similar products using AI recognition. No more keyword guessing, just point, click, and shop.
Another exciting addition is the Coins Cashback program. Users who check in daily or purchase from selected sellers offering free shipping will earn coins that can be converted into cashback. On top of that, new users can enjoy exclusive deals for as low as RM0.62 (RMB 1), making the platform even more inviting to explore.
A Sale That’s More Than Discounts
This year’s 618 Mid-Year Sale isn’t just about slashing prices, it’s about enhancing the everyday shopping experience. Taobao has put extra effort into making the app feel local, safe, and rewarding.
Its commitment to Malaysians goes beyond retail. Through initiatives like the LiveNOW KOL training programme, Taobao has empowered over 500 local livestreamers and digital entrepreneurs. These efforts are creating fresh income opportunities and inspiring success stories across the country.
By offering air shipping as fast as five working days and expanding categories like fashion and home living, the platform helps users improve their lifestyles affordably. With strong logistics, a secure shopping environment, and unbeatable deals, Taobao makes it easier for Malaysians to buy what they need and love.
Shop, Save, and Win Big This 618
From 28 May at 8:00PM until 20 June at 11:29PM, Malaysians can unlock some of the best deals of the year on the Taobao app. Here’s what’s in store:
- Free sea shipping for orders over ¥199 (RM116)
- Chance to win air tickets to Seoul in partnership with RHB Bank
- Instant payment discounts up to RM68
- Promo codes with up to 50% off
- Daily flash sales and discounts across thousands of items
Discover More Than Just Deals
Taobao Malaysia’s 618 Mid-Year Sale isn’t just another shopping event, it’s a chance to experience how technology and local culture can merge to create a more user-friendly and rewarding online experience. Whether you’re buying essentials, discovering unique finds, or trying e-commerce for the first time, there’s never been a better time to shop local with a global touch.
All these promotions are available on the FREE Taobao app, downloadable via the Apple App Store and Google Play.
For more updates, follow Taobao Malaysia’s social channels on :
- Facebook: Taobao 淘宝
- Instagram: taobao.my.en
- Tiktok: taobao.malaysia
- X: @Taobao_MY
