In a lively demonstration of community camaraderie at IJM Rimbayu, residents, friends, and neighbors united for the annual community clean-up event titled “Community Gotong Royong: Turning the Tide” over the weekend.
The event not only emphasized a strong social component but also fostered interaction, community involvement, and the creation of lasting shared memories.
“Community Gotong Royong: Turning the Tide” With IJM Rimbayu Community
The organized gathering, a joint effort by IJM Land and IJM Corporate’s 40th-anniversary festivities, constitutes an integral component of the Make A Difference (MAD) campaign seamlessly ingrained in the essence of existence and prosperity within a development led by IJM Land.
Embracing the mantra “Say Yes to 4R,” this undertaking seeks to minimize, mend, repurpose, and recycle, representing a compelling appeal to action reverberating throughout all IJM projects and townships.
Within the MAD campaign, community engagements comprised collaborative clean-up efforts spearheaded by residents of IJM Rimbayu. This underscored the significance of collective responsibility in preserving a pristine and healthful living space for residents to nurture their families.
Participants were urged to invite neighbors or friends, fostering a spirit of camaraderie and broadening the scope and impact of these advantageous green initiatives.
Transforming Neighbors Into Lifelong Friends Through Collaborative Volunteer Initiative
Inspired by a common dedication, residents of IJM Rimbayu enthusiastically volunteered for various practical tasks, creating a palpable buzz and bringing about positive changes throughout their cherished neighborhoods, such as Chimes, Perennia, and Swans.
This collective endeavor facilitated the formation of fresh social bonds, transforming neighbors into newfound friends. Engaging in diverse volunteer activities, the IJM Rimbayu community played a pivotal role in enhancing their individual developments, fostering a deeper sense of community and enduring, mutually supportive friendships.
Interpersonal Dimension
The day kicked off early with a briefing and task assignment session, taking place in the comfort of residents’ homes, underlining the sentiment that “home is where the heart is.” Enthusiastic IJM Rimbayu residents, embodying the determination of eco-warriors, initiated the cleanup by tidying areas around their homes, working as family units.
In keeping with their commitment to integrate sustainable practices into daily life, residents were urged to contribute by donating recyclable items. This not only reinforced the message of environmental stewardship but also took a practical step toward establishing a sustainable ecosystem at IJM Rimbayu.
Concurrently, other residents gathered in groups to clean communal spaces, including playgrounds and shared areas. The collective effort to enhance surroundings, including landscaped areas, showcased the impressive results achieved when everyone pitched in. Furthermore, they actively participated in external perimeter cleaning efforts led by IJM Land, providing them with a firsthand experience of the coordinated efforts undertaken by the developer from planning to execution.
Come Together
IJM Rimbayu’s Community Gotong Royong showcased the impact of community involvement and the strength derived from unity, as everyone devoted their time, energy, and full commitment to diverse tasks and responsibilities. The initiative not only enhanced the visual appeal of the neighborhood but also paved the way for sustained community-driven endeavors.
Streets underwent a revitalization, and public spaces experienced rejuvenation, courtesy of the combined green efforts of all participants during the half-day session. Equipped with necessary cleaning tools, participants were treated to a light breakfast and ice cream potong to reward their collective effort, ensuring everyone remained energized, content, and motivated. Beyond the cleanup, each participating household received a complimentary lunch box, water bottle, and a practical recycle bag.
Mr. Chai Kian Soon, Senior General Manager of IJM Land, conveyed his gratitude to all the families and residents who participated in this highly praised undertaking.
He further stated:
Your enthusiasm and dedication have made a significant impact on the visual contrast before today and the cleanliness of our neighborhood.
Mr. Chai Kian Soon, Senior General Manager of IJM Land
Heartfelt Efforts
The success of “Community Gotong Royong: Turning the Tide” and the MAD campaign underscores the potential for ongoing community-centric initiatives by IJM Land. Despite fatigue, participants displayed accomplished faces during the cleanup and group sessions, contributing to a brisk and thoroughly enjoyable endeavor that transcended the feeling of a tedious chore, focusing on fostering relationships and social connections.
As the neighborhoods now enjoy the advantages of a cleaner environment and embrace sustainable practices, the event establishes a precedent for future projects emphasizing collective action, community engagement, and a shared commitment to the well-being of all residents and their future generations.
This positive momentum is set to persist within the community, with every resident consistently contributing to shaping the long-term habitability of IJM Rimbayu. Through united efforts, the various neighborhoods will endure as vibrant and welcoming places for generations to come, promising enhanced value for all IJM Rimbayu properties in the future.
Numerous residents have expressed a desire to sustain the newfound camaraderie and are eager to explore additional projects that elevate the overall quality of life in their respective IJM Rimbayu neighborhoods, fostering a natural sense of togetherness, kinship, and mutual support.
Mr. Chai also shared:
We truly believe that making sustainable choices starts right at home. By embracing eco-friendly practices, responsibly managing waste, and saying ‘Yes’ to the 4Rs initiatives that we will be further enhancing with additional activities. We’re creating a place that cares deeply for everyone who lives here and for our environment.
Mr. Chai Kian Soon, Senior General Manager of IJM Land
For more information, kindly visit www.rimbayu.com.
