What if a tech brand threw a party and made you the guest of honour?
That’s exactly what’s happening as HONOR’s 5th anniversary turns the spotlight away from smartphones and onto the Malaysians who powered the brand’s rise. In a move that sets a new benchmark in the industry, HONOR is hosting its first-ever Consumer Appreciation Awards on 4 February 2026, celebrating five years of growth, trust, and shared success in Malaysia.
HONOR’s 5th Anniversary Celebration In Malaysia
Since becoming an independent brand in 2020, HONOR has navigated a fiercely competitive smartphone market dominated by established players. Yet within just five years, the global AI device ecosystem company has climbed to the top of Malaysia’s smartphone and tablet markets.
The secret? A refreshingly simple philosophy: “You talked, we listened.”
Rather than chasing a spec sheet race, HONOR focused on understanding how Malaysians actually use their devices. From students and working professionals to content creators and families, the brand shaped its offerings around real lifestyles, not just technical upgrades.
A Consumer-Centric Strategy That Paid Off
HONOR’s success story is rooted in listening closely to consumer feedback. When Malaysians voiced concerns about fragile screens and costly repairs, the brand responded by strengthening its popular X Series.
The latest HONOR X9d 5G reflects that commitment. Designed to be ultra-durable against scratches and accidental drops, and enhanced with upgraded water resistance, it answers a practical need: smartphones that survive real life.
At the same time, HONOR recognised a growing demand for premium features without premium price tags. That’s why the brand continues to integrate flagship-level specifications, including advanced AI photography.
Beyond product innovation, HONOR strengthened its physical presence across the country. Today, Malaysians can visit over 100 HONOR Experience Stores and 25 official service centres nationwide, ensuring hands-on product trials and reliable after-sales support are never far away.
The First-Ever Consumer Appreciation Awards By A Smartphone Brand
To mark HONOR’s 5th anniversary, the brand is making history as the first smartphone company to dedicate a full awards ceremony exclusively to its consumers.
Taking place on 4 February 2026, the event honours individuals who have supported, shaped, and championed HONOR since its early days in Malaysia. Eight award categories will be presented:
- Super Supporter Award
- Tough Love Award
- Tech Consultant King
- Future Star Award
- Beta Excellence Award
- Next Talent Award
- Photographer of the Year
- HONOR of Malaysia Award
The highlight of the evening will be the prestigious HONOR of Malaysia Award, presented to three exceptional Malaysians who have demonstrated extraordinary selflessness. This puts others before themselves and serving as lifelines to those in need.
It’s a powerful reminder that technology may connect us, but it’s people who truly make the difference.
Save The Date (Watch The Celebration Live!)
Malaysians can tune in to witness this milestone moment livestreamed on HONOR Malaysia’s official Facebook page and YouTube channel on 4 February 2026 at 7.00 PM.
As HONOR’s 5th anniversary unfolds, the message is clear: growth is never a solo journey. Behind every market milestone and product innovation stands a community of users who believed, supported, and helped shape the brand.
And this time, they’re finally getting the standing ovation.
