Canon Marketing Malaysia has released a Raya short film titled “Kasih Yang Tidak Bergema”, marking the directorial debut of Malaysian content creator Sofyank. The film highlights themes of family, sacrifice, and love, reflecting the true meaning of the festive season.

This collaboration also shows Canon’s ongoing support for local creators, helping them bring meaningful stories to life through creative storytelling and technology.

A New Chapter for Sofyank

Known for his visual effects content, Sofyank takes on a new role as a director in this project. This marks an important step in his creative journey as he moves into storytelling that focuses more on emotion and real-life experiences.

The film tells a touching story about a mother’s love, shown through quiet sacrifices that are often unnoticed. It reminds viewers that love is not always expressed through words, but through everyday actions.

Supporting Local Creative Talent

Canon shared that the project is part of its effort to support Malaysian filmmakers and content creators. By providing the right tools and opportunities, the brand hopes to help more local talent grow and reach wider audiences.

The film was shot using the Canon EOS C50, showing how modern camera technology can help bring stories to life with strong visuals and emotional depth.

Watch the Film

Watch the full film here:
Kasih tidak Bergema || Filem Pendek Raya 2026

Watch the behind-the-scenes here:
Behind The Scene || Kasih Yang Tak Bergema