Ever been stranded with a dead car battery in the middle of nowhere? That helpless moment has become far less stressful for Malaysians over the past decade. And now, the company behind that growing safety net has hit a milestone worth celebrating.
In a significant achievement for Malaysia’s automotive aftermarket industry, BateriHub receives ASEAN Records recognition after surpassing 200 branches nationwide.
A 200-Store Milestone That Redefines Roadside Support
On 30 January 2026, BateriHub announced that it had officially crossed the 200-branch mark, covering an impressive 340,875.68 square feet in total floor area. The milestone earned the company the ASEAN Records title: First and Largest Direct-Owned Car Battery Retailer by Branch Count and Floor Area (200 Branches Covering 340,875.68 sq ft).
While awards often grab headlines, BateriHub’s leadership made it clear that scale alone isn’t the end goal. Mr. Kok Wai Kit, Co-Founder & Managing Director of BateriHub said:
“At this scale, growth is no longer about opening stores quickly; it’s about whether service quality holds when demand spikes or when customers are stranded outside major cities,”.
The recognition validates more than just numbers, it reflects infrastructure strength, operational discipline, and the ability to respond consistently when drivers need help most.
Built On A 100% Direct-Owned Model
One of the key reasons BateriHub receives ASEAN Records recognition lies in its operating model. Unlike franchise-based expansions, BateriHub runs on a 100% direct-owned structure.
This allows the company to:
- Standardise technician training across all branches
- Maintain consistent pricing and service quality
- Deploy teams quickly through a centralised HQ-led system
With over 460 staff and more than 1.0 million customers served to date, the network operates with centralised training, uniform standards, and coordinated dispatch systems.
According to Mr. Wong Wai Loong, Co-Founder & Managing Director, reaching 200 branches was not the result of one department alone but the alignment of logistics, operations, customer service, and support teams over many years.
Expanding Beyond Urban Centres
As of January 2026, BateriHub supports motorists across more than 500 service areas in 11 states. Coverage includes high-density regions like Klang Valley as well as secondary states such as Kedah, Terengganu, and Kelantan.
This wider footprint is particularly important for drivers outside major cities, where immediate roadside battery replacement has historically been limited. Today, customers can access walk-in replacements, roadside assistance, battery delivery, and jumpstart services, all coordinated through a central dispatch system.
The result? Faster response times and consistent service standards, whether you are in Kuala Lumpur or a smaller town miles away.
The company’s credibility is further reflected in its 70,000+ positive reviews across Google, Facebook, and e-commerce platforms.
What’s Next After ASEAN Records Recognition?
The ASEAN Records title was formally presented during BateriHub’s Annual Dinner on 29 January 2026 at JioSpace, Petaling Jaya, attended by approximately 420 guests.
But the milestone is not a finish line.
Locally, BateriHub plans to enter East Malaysia around Q3 2026, following growing interest from potential partners. Regionally, the company has been studying the Singapore market since 2023, with broader ASEAN expansion included in its five-year strategic roadmap.
As noted by Mr. Stan Singh, Head of Media and Councillor of the Malaysia Retail Chain Association (MRCA), maintaining centralised control while expanding rapidly is often the toughest challenge for multi-branch operators. In that regard, BateriHub’s disciplined growth strategy stands out.
